Building Traffic and Growing Your Audience Archives

How to Build a Personal Brand as a Food Blogger

by Ann @ Food Blogger Pro on Sep 4, 2025 in Building Traffic and Growing Your Audience

There’s never been a more exciting (or more overwhelming) time to be a content creator. AI tools are everywhere — blog posts, recipes, social media captions, and even videos can be created at lightning speed with just a few prompts. While AI offers some incredible benefits, it also raises an important question for food bloggers:

How do you stand out amongst the noise when everyone has access to the same tools?

The answer? Your personal brand. Your unique voice. Readers aren’t just looking for information anymore — they’re looking for connection. 🤝

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How to Create a Freebie (and Why You Should!)

by Natalie @ FBP on Aug 7, 2025 in Building Traffic and Growing Your Audience

If you’re a food blogger getting started or looking to grow your audience, creating a freebie can be an incredibly powerful tool. A freebie, whether it’s a downloadable PDF, mini email series, printable, or guide, can help you grow your email list, establish trust with your readers, and offer value that brings people back to your site again and again.Unlike traditional social platforms, Substack allows creators to own their email list, communicate directly with subscribers, and build a more loyal community without relying on algorithms. Plus, it also offers a alternative to SEO and ad-based monetization, making it perfect for those who don’t want to rely on blog traffic or search rankings to earn income.

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How to Actually Grow Traffic to Your Food Blog

by Ann @ Food Blogger Pro on Jun 12, 2025 in Building Traffic and Growing Your Audience

Starting a food blog can feel overwhelming. There’s no shortage of advice on how to grow traffic: be consistent, post great content, share on social media, improve your SEO… the list goes on. Even when you follow all the “rules,” you might find yourself asking:

Why isn’t my blog traffic growing faster?

This post isn’t about the usual tips and tricks. Instead, it’s about shifting your mindset — from chasing traffic to understanding the why behind what drives it. When you see the internet through the right lens, things begin to click (pun intended). Let’s get right into it!

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5 Ways Food Content Creators Can Be Successful on Substack

by Natalie @ FBP on May 1, 2025 in Building Traffic and Growing Your Audience

Substack is quickly becoming a favorite platform for food creators who want to build a newsletter-based business and connect more deeply with their audience.

Unlike traditional social platforms, Substack allows creators to own their email list, communicate directly with subscribers, and build a more loyal community without relying on algorithms. Plus, it also offers a alternative to SEO and ad-based monetization, making it perfect for those who don’t want to rely on blog traffic or search rankings to earn income.

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3 Ways to See Long-Term Success as a Food Blogger

by Natalie @ FBP on Apr 10, 2025 in Building Traffic and Growing Your Audience

a photo of a noodle bowl with the title of this article, '3 ways to see long-term success as a food blogger'

If you’ve been blogging for any period of time, you’ve probably realized by now that your to-do list is always growing.

Even right now you may be thinking that you need to…

Figure out how Pinterest works
Learn about shooting recipe videos
Find a theme for your blog
Create a logo
Start sharing content on Instagram and Facebook
Learn about food photography
Understand SEO and email marketing
Establish your brand

… and feel like you should have had ALL of that done rightthisverysecond.

And that’s all on top of creating valuable, helpful, awesome blog content! 🤪

But I have some good news about your to-do list –– you have permission to choose what you do. This is your blog, after all. Just because someone has a podcast, works with brands, and posts 47 times a day on Instagram doesn’t mean that you have to, too.

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Reddit as a Traffic Source for Food Creators

by Emily @ FBP on Oct 10, 2024 in Building Traffic and Growing Your Audience

Many content creators have noticed dips (or even dives) in traffic this year following several Google algorithm updates. One of the best ways to weather the increasingly variable world of SEO is to diversify your traffic (and income) sources via social media, email, memberships, and more. If you’re looking for a potential new source of traffic for your blog, consider Reddit as a traffic source for food creators!

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5 Ways to Make More Money from Your Food Blog

by Ann @ Food Blogger Pro on Aug 8, 2024 in Building Traffic and Growing Your Audience, Creating an Income

If you’re making a dollar from your food blog, you could probably be making two. If you’re making $100, you could probably be making $200. If you’re making $1,000, you could probably be making $2,000. I could keep going with that, but you probably get the gist by now: it’s time to maximize your blog’s earning potential! 💰

While it may be easy to increase your blog’s income by adding additional ad units, writing spammy posts with many affiliate links, or pitching unrelated or untested products to your readers, the goal here is to increase your revenue-making capabilities without degrading the quality of your site.

The more value you can provide to your readers, the easier it is for them to return to your blog. Words to live by!

Let’s explore some ways you can amplify your monetization strategies in this post!

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Leveraging Your Email Inbox to Drive Blog Growth

by Ann @ Food Blogger Pro on Jul 11, 2024 in Building Traffic and Growing Your Audience

A photograph of a woman on her computer with the title of the Food Blogger Pro blog post, "Leveraging Your Email Inbox to Drive Blog Growth"

As your blog continues to grow, so will your audience. And the bigger your audience gets, the more emails you’ll receive. This is not necessarily a bad thing because it’s a great opportunity for you to connect with your readers!

That’s why it’s important for you to understand how you can leverage emails to grow your blog.

As you continue to develop your blog, you’ll start to see a trend in the types of emails that come into your inbox. You may receive emails from readers who just love your content and want to say hi—try to respond to these emails if you can! Showing someone you heard what they said (and that you genuinely care) can go a long way.

Today’s post will focus on another type of email: support emails! The primary goal for this type of email is to solve a problem, not necessarily to connect or say hi. 👋

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7 Simple Advertising Terms Every Food Blogger Should Understand

by Bjork on Jun 27, 2024 in Building Traffic and Growing Your Audience, Creating an Income

Let’s face it — advertising terms can be confusing. But if you’re looking to turn your food blog into your career (or a money-making side hustle) then it’s important that you have a solid understanding of advertising terminology.

The good news is that the most common advertising terms are fairly simple to figure out, especially if you have examples to reference. In this post we’re going to look at seven different advertising terms every food blogger should understand and explain them using simple and easy to understand examples.

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Our Favorite Food Sharing Sites

by Emily @ FBP on Mar 14, 2024 in Building Traffic and Growing Your Audience

Do you submit your blog recipes to food sharing sites? These recipe aggregator sites help recipe creators by amplifying their content to new audiences and driving traffic back to their blogs.

As a recipe creator, you can submit your recipes to these food sharing sites, and then these sites will display and feature those recipes. These food sharing sites are all a little different, but submitting your content to them can be part of an effective traffic-building strategy, especially when you’re just starting out.

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