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Which Social Media Platform Should You Use to Promote Your Food Blog?

a bowl of chili and the title of this article, 'Which social media platform should you use to promote your food blog?'

We all know that social media is an important part of an effective traffic growth strategy for a food blog. It helps you increase your reach to grow your audience, it’s where a lot of people spend time every day online, and it can help catch the attention of brands or other potential partnerships. But […]

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The IMG Tag and How it Can Super Power Your Food Blog

a muffin on a plate and the title of this blog article ' The Img Tag and how It Can Super Power Your Food Blog'

Do you have a favorite super hero? I have always been fascinated with Mighty Mouse. I love the idea of a tiny little mouse that has a really big impact.

Do you have a favorite super hero? I have always been fascinated with Mighty Mouse. I love the idea of a tiny little mouse that has a really big impact.

There are a lot of different “Mighty Mouse” elements that exist when you’re growing a blog. These are seemingly small or unknown things that in actuality have a big impact on the success of your blog. One of these “Mighty Mouse” elements is the img tag. In today’s post we’re going to dissect the img tag and explain how it can super power your food blog.

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Things Change, Things Stay the Same

A photo of a bundt cake with the title of this article, 'Things Change, Things Stay the Same'

If you’ve been blogging for longer than two days you’ve probably noticed something:

Things change.

This thing works, then it doesn’t. That thing paid really well now pays pennies. This thing doesn’t send you much traffic, then it does.

It’s overwhelming to keep up with it all. I know from experience.

I also know that overwhelm is almost always a negative emotion that breeds inaction, either through giving up (“I’ll do it tomorrow”) or diving head-first into learning but never actually implementing (“I’ll move forward once I understand it a little bit better”).

It can feel like the sky is falling when you build momentum in a certain direction only to have that momentum squashed by a change in the advertising industry (I’m looking at you, banner ads), a change in your ability to connect with fans (I’m looking at you, Facebook), or a change in an algorithm (I’m looking at you, Google).

But it’s also really important to remember that there are things that will always stay the same with blogging or building a presence online.

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New Course: InfluenceKit

the lesson videos for the InfluenceKit course on Food Blogger Pro

Howdy, friends! We have another brand new course for you today, and it’s all about a tool that will help you work with sponsors, keep an organized editorial calendar, and stand out from the crowd.

Yep, I’m talking about InfluenceKit!

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Expert Enough: You Don’t Need to be the Ultimate Expert in Order to Create an eBook

a picture of brownies and the title of this article, 'Expert Enough, You Don't Need to Be the Ultimate Expert in Order to Create an eBook'

We have a short & sweet concept to share with you today.

And while the post is going to be short, the concept has the potential to have a long-term impact on the revenue that you create from your blog. My hope is that, after reading this short post, you’ll feel empowered to take action and create (and sell) your own eBook. 😊

The concept I’d like to share with you is called, Expert Enough.

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10 Food Blog SEO tips from Moz’s Beginner’s Guide to SEO

a picture of a man on a computer with food floating around his head and the title of this article, '10 Fodo Blog SEO Tips from Moz's Beginner Guide to SEO'

I just got off the phone with my dad. I often use the commute to the office to call home and check-in with my mom and dad. We usually chat about the news or things that we have planned for the day, which is exactly how the conversation went today.

Dad: “What do you have planned for today?”

Bjork: “I’m writing a post about SEO for food blogs.”

Dad: “SEO?”

Bjork: “Yeah, it stands for search engine optimization…”

…commence Bjork oversharing with dad about what SEO is and how it works, why it’s beneficial to bloggers, and how we go about doing it for our two sites, Pinch of Yum and Food Blogger Pro.

That little SEO soapbox moment made me realize how excited I get when I talk about SEO.

It makes sense, as search engine traffic is one of the most common ways that people discover Pinch of Yum and/or Food Blogger Pro. As the screenshots below show, SEO is an important part of our businesses.

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Using Hashtags on Instagram to Grow Your Food Blog

#letstalkhashtags

These words or phrases preceded by the pound or hash sign have gotten quite popular over the past few years, and for good reason! They can be an important part of your social media strategy, they can get your content in front of more people, and they can help you reach new followers interested in your niche.

Today we’re focusing on hashtags on Instagram, and in this post, we’ll help you shape your hashtag strategy, find hashtags, and effectively use hashtags on your Instagram posts.

Let’s dive into the wonderful world of hashtags, shall we?!

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