Food Content Trends in September

Can you believe it’s nearly September?!

The temperatures are starting to dip, the leaves are beginning to turn, school has started back up, and the Pumpkin Spice Latte will be finding its way into the hearts and stomachs of many.

As with the change of any season, fall brings a whole gaggle of new trending search items. In-season produce, upcoming holidays, and popular fall pastimes all influence readers’ searches in September.

Ready to jump in? Let’s do it.

Fall Holidays

It’s (almost) the most wonderful time of the year!

While it may feel a little early to start thinking about Halloween, Thanksgiving, and Christmas, would you believe that searches for recipe ideas for those holidays are already starting?! Here are some dates to put on your editorial calendar this September and October:

• Labor Day: September 2
• Last Day of Summer (for those of us in the Northern Hemisphere!): September 22
• Rosh Hashanah: October 2 – October 4
• Canadian Thanksgiving: October 14
• Halloween: October 31

That said, you have to ask yourself what posts can be beneficial for your readers. What can make your content stand out and be supremely helpful amongst the billions of other Halloween, Thanksgiving, and Christmas ideas on the internet?

It’s never too early to start asking yourself these questions as we head into the fall and winter holiday season.

Seasonal Content

Along those same lines, it’s time to start revisiting some of that seasonal content you already have on your blog and see if you can make it even better, more relevant, and more shareable.

The last three months of the year (also known as quarter-four or Q4) are rapidly approaching, and these months are super important for food creators. Why? As people start searching for holiday recipes, advertisers tend to spend more money, which can provide a big boost for creators who monetize through sponsored content, brand partnerships, and display ads.

You’ll want to make sure to get your seasonal content in tip-top shape for when that time comes! Create new pins, update the images, or add more details that can help guarantee your readers’ success.

Curious to learn more about republishing content?

Check out all of our articles about sharing and republishing content!

Apples

An apple a day keeps the doctor away, especially when they’re juicy and in-season!

September is the perfect time of year to start formulating those apple-centric recipes, as searches for apple recipes start their two-month spike this month. Those vibrant yellows, greens, and reds are sure to create beautiful and festive dishes for breakfast, lunch, dinner, or dessert.

You could even incorporate some of last month’s back-to-school trends into your apple creations, as these searches are still trending this month. Easy apple after-school snacks, on-the-go apple breakfasts, and quick and easy apple lunch ideas…the possibilities are endless with this wünderfruit!

Fall

!!!!!!!!! I have absolutely no shame in saying that I am 100% in love with fall. Zero. It’s the best time of year! Even if it feels like it lasts for approximately 5.4 seconds.

Fall recipe searches are trending in September, and this opens up SO many fun content-sharing opportunities.

The obvious: pumpkin spice everything. Starbucks typically releases their Pumpkin Spice Latte, so loads of people are ready to start experimenting in the kitchen with pumpkin, squash, and all-things-spice.

But let me ask you a question: when you think of fall, what kind of recipes come to mind? Think back to being a kid, to high school, to college. What were the recipes or foods that got you into the fall spirit? Share them, and the stories behind them, with your readers.

Football

With the start of fall comes the start of football here in the U.S.! For many of us, that also means the start of football snacking season — and Google agrees!

While many food bloggers publish content around the Super Bowl, early fall is also prime time for football-related eats. Think appetizers, M&M cookies inspired by your favorite team, and crockpot recipes. Speaking of crockpots…

Comfort Food

‘Tis the season for one of the most exciting food trends of the year: comfort food! And I mean, let’s be serious: we’re all in need of some comfort food this year.

Some ideas: slow cooker recipes, soups, casseroles, Instant Pot recipes, one-pot meals – basically any recipe that will give you that “hug in a bowl” feeling. 🙂

And for those around the world…

Canadian Thanksgiving is coming up (it falls on the second Monday in October)! The foods enjoyed for Canadian Thanksgiving are very similar to those we love for American Thanksgiving – think turkey, ham, stuffing, and pies. If you get a jump start on your Thanksgiving recipe content, you might get a boost from your Canadian readers, too!

In the Southern hemisphere, the September Equinox marks the beginning of Spring! This audience may be looking for lighter recipes filled with seasonal vegetables like asparagus, broccoli or radishes. Readers might also be interested in tips on starting a fruit, vegetable or herb garden this time of year!

Phew! So many exciting things are happening as the season is starting to change.

Now let’s chat: How are you going to make the most of fall this season?