Alison, or “Analytics Ali” as some know her as, specializes in analytics, tag management, event tracking, reporting and insights. Alison also owns and runs Digital-ade, a team of digital strategists supporting data-driven actionable insights.

Alison, or “Analytics Ali” as some know her as, specializes in analytics, tag management, event tracking, reporting and insights. Alison also owns and runs Digital-ade, a team of digital strategists supporting data-driven actionable insights.