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Running an Online Business Podcasts

036: What Bloggers Need to Know about Copyrights, Contracts & more with Becky from My Utensil Crock

Raquel
by Raquel on Mar 1, 2016 in ,

Welcome to episode 36 of the Food Blogger Pro podcast! Today, Bjork is talking with Becky Brown, a lawyer by day and food blogger by night, about copyrights, trademarks, and other legal stuff that surrounds blogging.

Becky Brown is an attorney for the Department of Homeland Security, and she has been for a rather long time. She started her food blog as a way to document what she did in her free time – namely, cooking!

However, as she got more and more involved with her blog she realized that there were legal implications for some of the things she did online. She also realized that there wasn’t a good resource for bloggers that explained these legalities and helped people navigate through them.

So, she and Liz Vaysman got together and put together an ebook specifically for bloggers that describes everything you need to know about the legalese of blogging in plain, easy-to-understand English. The ebook is called Think Like a Lawyer, Blog Like a Pro and helps bloggers avoid legal pitfalls that can otherwise catch you totally off guard.

As a special bonus, Becky is offering her book, Think Like a Lawyer Blog Like a Pro at a special discount for Food Blogger Pro members! To get the discount, head on over to our Deals page. If you’re not an FBP member, you can still get the ebook on Becky’s website here!

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033: Notes on the Pinch of Yum Redesign

Raquel
by Raquel on Feb 9, 2016 in ,

Welcome to episode 33 of the Food Blogger Pro podcast! This week, Bjork goes solo as he talks about the Pinch of Yum redesign.

If you frequent the Pinch of Yum website at all, you may have noticed some big (and small!) changes lately. While the general feel of the website is the same, things are certainly different.

The change is the result of a complete theme switch on Pinch of Yum, and today Bjork takes this podcast hour to talk about it. He starts off with some background info and metaphors of The Matrix (whaaaaat?), and then gets into some new things you’ll be seeing around POY. Sit down, grab a coffee and a pen, and get ready to hear some great stuff!

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032: Buying & Selling Websites with Mark Daoust from Quiet Light

Raquel
by Raquel on Feb 2, 2016 in ,

Welcome to episode 32 of the Food Blogger Pro podcast! This week, Bjork talks with Mark Doust about buying and selling established websites.

Most of you probably aren’t thinking of selling your website right now. But even if you aren’t, knowing what makes a website "sellable" can really help you in the future if that day ever does come.

Mark Daoust has made his living by helping people buy and sell websites since 2007, and he’s become a go-to expert in the field. Lucky for us, he decided to come on the podcast today and tell us everything he knows – well, as much as he can in an hour!

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029: The Phases of Pinch of Yum with Bjork & Lindsay Ostrom

Raquel
by Raquel on Jan 12, 2016 in , ,

Welcome to episode 29 of the Food Blogger Pro podcast! This is a special edition of the FBP podcast featuring… you guessed it! Bjork and Lindsay Ostrom.

It’s always so interesting to hear about the stories people have with their blogs – when they started, how they got going, what keeps them inspired.

However, it’s pretty rare to get a full breakdown of all the phases that the blog and the blogger(s) went through from day 1. Usually the stories talk about the beginning, and then the present.

But today, Bjork and Lindsay sit down together (literally) and talk about the 4 distinct stages Pinch of Yum went through up until today. It’s just so interesting. And if you listen alllll they way through to the end, they also have some cutesy married-couple moments that I distinctly decided not to edit out. It’s adorbs.

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027: Committing to a Niche and Building a Brand with Ali Maffucci from Inspiralized

Raquel
by Raquel on Dec 29, 2015 in , ,

Welcome to episode 27 of the Food Blogger Pro podcast! This is the last episode of 2015 – crazy! This week on the podcast, Bjork is talking with Ali Maffucci from Inspiralized!

When most bloggers start out, committing to a specific niche can seem scary – we don’t want to turn anyone away from our new blog! However, finding a small niche that you are really passionate about can help propel your blog into success.

Ali Maffucci has certainly found a small niche with Inspiralized. She posts recipes that all use a spiralizer, and she loves it! She’s been featured in many magazines, has her own product to sell, and has really captured the love and attention of fellow spiralizers.

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025: How to Connect with Influencers with John Corcoran from Smart Business Revolution

Raquel
by Raquel on Dec 15, 2015 in ,

Welcome to episode 25 of the Food Blogger Pro podcast! This week, Bjork talks with John Corcoran from Smart Business Revolution about connecting with influencers.

Growing your blog can be tough – aside from all the cooking, photographing, and writing, you also have to figure out how to get your name out there. John Corcoran argues that connecting with influencers and growing your relationships with them can be one of the best ways to get your name out there.

So how do you do it? Listen in as John shares his personal experiences with networking, his best tips to meet influencers, and why you should rank peoples’ importance from a business standpoint.

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023: Building a Team for your Online Business with Melissa Lanz from The Fresh 20

Raquel
by Raquel on Dec 1, 2015 in ,

Welcome to the 23rd episode of the Food Blogger Pro podcast! These numbers are getting pretty big… in just 3 more episodes that means we’ll have been making podcast episodes for half a year! So crazy. On to the episode!

This week, Bjork had a conversation with Melissa Lanz, the CEO and founder of The Fresh 20, a meal planning service. They talk a little bit about what her business does, and a LOT about how her business does it.

Melissa Lanz wasn’t always an entrepreneur. In fact, she started out as a "miserable, but comfortable" corporate worker making well over $100k per year. So she started her own business – and it grew to the point that she simply couldn’t do it all on her own.

So, she hired some help. And in the years since, she’s become a master at hiring, firing, running her online business, and helping others do the same.

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021: How to Manage Your Schedule So You Can Live Free with Amy Lynn Andrews

Raquel
by Raquel on Nov 17, 2015 in

Welcome to another week of the Food Blogger Pro podcast! This episode, Bjork and Lindsay talk with Amy Lynn Andrews about time management.

If I were to guess, I would say that the most common question we get from our members is, "How do I manage my time when there are so many things to do?!?" And yes, it usually comes with two question marks and at least one exclamation point – this question is usually posed by those feeling overwhelmed and at a point of desperation.

Finding the time to do all of the things you want to do can be really tough, especially when everybody and their mother is telling you about the next coolest thing you just HAVE to do to make your blog readership grow.

Fortunately, Amy Lynn Andrews has been doing this blogging stuff for quite a while now, and she has some great tips to share with all of us who are struggling to prioritize and fit it all in.

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018: How to Build an Online Business Without Blogging with Jadah Sellner from Simple Green Smoothies

Raquel
by Raquel on Oct 27, 2015 in , , ,

Welcome back to the Food Blogger Pro podcast! This week, Bjork interviews the cofounder of Simple Green Smoothies, Jadah Sellner about building a successful online business without blogging.

Wait a minute here. We’re Food Blogger Pro. What is this "business without blogging" stuff all about?

Well, our main goal here at FBP is to help people create a business at the intersection of food and the web. While blogging is a common, even well-defined, path to that, we also realize it’s possible to build a business doing less blogging and more of everything else.

Take, for example, Jadah Sellner and Jen Hansard, the cofounders of Simple Green Smoothies. They tried blogging at first, but found success when the started to focus on one specific idea and sharing that idea freely on Instagram. They now run a successful business (with a website and an occasionally-updated blog) and have a massive tribe of followers who love their microblogged content on social media.

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How Elise Bauer Built Simply Recipes and Recovered from a 70% Drop in Traffic – FBP016

Raquel
by Raquel on Oct 13, 2015 in , , ,

Welcome back, friends! On this episode of the Food Blogger Pro Podcast, Bjork interviews the maker of one of the most popular food blogs in the world – Elise Bauer from Simply Recipes.

There are people who have been blogging for a long time. And then there are people who have been blogging since before blogging was a thing. Elise is one of those people, and you could definitely say she was at the forefront of the food blogging tidal wave. Today, she runs one of the most popular food blogs in the world, and is here to tell us about the journey.

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