Running an Online Business Podcasts

401: Habits for Creators: Why You Should Start a Monthly Review of Your Business

Emily @ FBP
by Emily @ FBP on Mar 21, 2023 in

Welcome to episode 401 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is kicking off the Habits Series on the podcast with a discussion about monthly reviews.

This solo episode with Bjork is the first in our Habits Series, in which Bjork will dive into simple, but effective habits that you can (and should!) incorporate into your business.

Bjork explains the concept of a monthly review of your business’s finances and analytics, and how it can benefit your business and help you think more strategically about growth.

It’s a really informative listen, and we hope you’ll take away some helpful tips and tricks that you can incorporate into your business moving forward!

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400: 4 Takeaways from 400 Episodes of The Food Blogger Pro Podcast

Emily @ FBP
by Emily @ FBP on Mar 14, 2023 in
An image of a mug of coffee on a table and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, '400 Episodes.'

Welcome to episode 400 of The Food Blogger Pro Podcast! This week on the podcast, Bjork is chatting about four takeaways that he has observed during his interviews with experts, food creators, and friends over the last 400 podcast episodes.

In this episode, Bjork reflects on conversations from the last few years and discusses four themes that came up time and time again in these interviews, and in some way contributed to the success of the guests.

Over the course of the episode, Bjork unpacks each of these themes and provides examples and takeaways to help listeners apply these themes to their own businesses.

As we celebrate 400 episodes, we wanted to thank YOU for listening to The Food Blogger Pro Podcast – we couldn’t do it without you!

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397: Demystifying Finances and Taxes as a Food Creator with Amy Northard

Emily @ FBP
by Emily @ FBP on Feb 21, 2023 in

Welcome to episode 397 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amy Northard from Amy Northard, CPA about accounting for food creators.

Taxes and bookkeeping can be a major source of anxiety for anyone, but especially anyone who is self-employed… like many food creators! It can be difficult to know where to get started with managing your business finances, or how you might be able to improve your accounting processes!

Luckily, that’s what Bjork is chatting with Amy Northard about in today’s podcast episode! Amy is a CPA and Partner at Amy Northard, CPA (“The Accountants for Creatives”) and is an expert at setting up bookkeeping systems and navigating taxes for business owners in the creative space.

In this episode, you’ll hear more about when and how to start bookkeeping for your business, the best ways to prepare for tax season, when you might want to outsource your accounting needs, and more.

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396: The Business of Sprinkles with Sweetapolita’s Rosie Alyea

Alexa @ FBP
by Alexa @ FBP on Feb 14, 2023 in , ,
An image of sprinkles and cake and the title of Rosie Alyea's episode on the Food Blogger Pro Podcast, 'The Business of Sprinkles.'

Welcome to episode 396 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Rosie Alyea from Sweetapolita about serving your audience and transitioning from blogger to shop owner.

This episode with Rosie is full of inspiration, and we’re so excited to be talking to her this week about the way she transitioned from blogging to running a multi-million dollar product-based business!

A common theme in this episode is the importance of serving your audience, and you’ll learn how Rosie did that as a blogger and now as a sprinkle business owner.

It’s a super entertaining interview, and we hope the conversation opens you up to other ideas and ways that you can be supporting your audience where they need it most!

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395: Scaling Your Business (and Your Revenue) with Chad Cannon

Alexa @ FBP
by Alexa @ FBP on Feb 7, 2023 in
An image of a computer desk and the title of Chad Cannon's episode on the Food Blogger Pro Podcast, 'Scaling Your Business.'

Welcome to episode 395 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chad Cannon to chat about strategically growing your business through understanding your audience and selling products.

This episode is all about the importance of having a deep understanding of what your business does and how it helps your audience in order to scale and grow.

Chad Cannon is from ScaleFactor, a company focused on building and scaling businesses through their 7 Factors of Scale. You’ll learn about three of the seven factors in this episode: Find Your Buyer, Align Your Brand, and Create Products.

Our hope is that you’ll be able to think through new ways to monetize as you’re listening to this interview!

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394: How Leslie Stephens Grew Her Substack Newsletter to Thousands of Paid Subscribers

Emily @ FBP
by Emily @ FBP on Jan 31, 2023 in

Welcome to episode 395 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Leslie Stephens from the morning person newsletter about social media addiction and launching her Substack newsletter.

As content creators, many of us have a love/hate relationship with social media, and know just how addicting it can be. At the same time, social media is a great tool for sharing content and growing your audience! And that’s what we’re chatting about today with Leslie Stephens.

Leslie is the writer behind morning person newsletter, which has thousands of paid subscribers. She joined Bjork on the podcast to talk about her career path before starting her popular Substack newsletter, her decision to study social media addiction, and how her studies have influenced the choices she has made with her newsletter.

In this episode, you’ll hear more about being intentional with your social media use, navigating vulnerability in the online space, and why you might consider launching a newsletter on Substack.

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387: How to Optimize Your Website Design as a Food Blogger with Madison Wetherill

Leslie Jeon
by Leslie Jeon on Dec 13, 2022 in ,
Hands typing on a laptop and the title of Madison Wetherill's episode on the Food Blogger Pro Podcast, 'Optimize Your Website Design.'

Welcome to episode 387 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Madison Wetherill from Grace + Vine Studios about optimizing your website design as a food blogger.

When it comes down to it, website design is so much more than just your website layout and logo; a large component of it is how you convey your brand’s messaging and voice throughout all the pages on your site.

Madison Wetherill is the web designer behind Grace + Vine Studios, and she’s here on the podcast today to share all her best tips for optimizing your website design as a food blogger!

In this episode, you’ll hear how she works with food bloggers, how she helps her clients develop and showcase their brand’s voice, and her best tips for enhancing the user experience on your site. We hope you enjoy this episode!

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386: Getting the Most Out of Your Email Marketing Strategy with Matt Ragland

Leslie Jeon
by Leslie Jeon on Dec 6, 2022 in ,
Hands typing on a laptop and the title of Matt Ragland's episode on the Food Blogger Pro Podcast, 'Email Marketing Strategy.'

Welcome to episode 386 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matt Ragland about getting the most out of your email marketing strategy.

If you’re already creating content for your blog or social media, another great place to share that content is via email. And that’s what we’re chatting about today with Matt Ragland!

Matt has years of experience in the world of email marketing, and in this interview, you’ll hear what he learned working at ConvertKit, why email marketing is so powerful, his best tips for getting more people to sign up for your email list, and how he helps creators develop high-converting weekly email newsletters.

Whether you’re looking to get started with email marketing or take your current email marketing strategy to the next level, we know you’ll have so many takeaways from this conversation!

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376: Organizing and Running Large-Scale Virtual Events for Creators with Stefani Pollack

Leslie Jeon
by Leslie Jeon on Sep 27, 2022 in
A person cooking in front of a laptop and the title of Stefani Pollack's episode on the Food Blogger Pro Podcast, 'Virtual Events.'

Welcome to episode 376 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Stefani Pollack from The Bake Fest about organizing and running virtual events.

As food bloggers, we spend a lot of our time working by ourselves, and it can often feel isolating. So how can we connect with other bloggers and build relationships with brands we love?

Enter: The Bake Fest! This virtual event for bakers features online baking and business classes, product demos, and more, and it’s a great place to build those connections with other creators and companies. In today’s episode, we’re chatting with Stefani, the founder of The Bake Fest, all about why she decided to start running these virtual events, how they work, and more.

Her next event, The Bake Fest Holiday Edition, will be on Saturday, October 8, 2022, so be sure to check it out and get registered if you’re interested in attending!

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373: How to Leverage Your Expertise and Passion to Teach Online Cooking Classes with Cynthia Samanian

Leslie Jeon
by Leslie Jeon on Sep 6, 2022 in ,
Cooking ingredients on a counter and the title of Cynthia Samanian's episode on the Food Blogger Pro Podcast, 'Tech Online Cooking Classes'

Welcome to episode 373 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cynthia Samanian from Culinary Creator Business School about teaching online cooking classes.

Have you ever wanted to teach online cooking classes but you’re not sure how to get started? Well, Cynthia is here to help you out!

She’s the creator of Culinary Creator Business School, a program that teaches culinary business owners how to teach their first online cooking class in 90 days or less, and she’s here on the podcast today to share her best advice with our listeners.

In this episode, you’ll hear what her business journey has looked like, why she decided to launch her program, her best tip for those wanting to teach online classes, and more. Enjoy!

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