Food Blogger Stories Podcasts

359: 5 Mistakes Food Creators Make with Email Marketing with Amy Katz

Leslie Jeon
by Leslie Jeon on May 31, 2022 in
Email icon on a phone the title of Amy Katz's episode on the Food Blogger Pro Podcast, 'Email Marketing Mistakes.'

Welcome to episode 359 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amy Katz from Veggies Save The Day about mistakes food creators make with email marketing.

As content creators, we’ve all heard about the importance of having an email list. But… how do we get readers to sign up for our list? And once they’ve subscribed, how do we entice them to actually open our emails?

Amy is here on the podcast to discuss it all!

In today’s episode, she’s sharing five common mistakes that food creators make when it comes to email marketing. You’ll also hear what her current email marketing strategy looks like and how she consistently has a 45–50% open rate for her emails.

It’s an inspiring conversation that shows just how powerful an email list can be. We hope you enjoy it!

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358: How Anela Malik Grew a Successful Subscription-Based Membership Community

Leslie Jeon
by Leslie Jeon on May 24, 2022 in ,
A person using a laptop and the title of Anela Malik's episode on the Food Blogger Pro Podcast, 'Growing a Subscription Community.'

Welcome to episode 358 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anela Malik from Feed The Malik and Magic at the Margins about how she built a subscription-based membership community.

We’re really excited to share this episode with Anela Malik with you today! In addition to her blog Feed The Malik, Anela also runs Magic at the Margins, a subscription-based membership community. And unlike most content creators, her subscription community is actually her primary focus for revenue.

In this episode, she shares why she decided to launch her own subscription community, how she structures her pricing, how she promotes her community on social media, and more.

It’s a really inspiring interview that will encourage you to explore all the unique ways you can earn money as a creator!

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357: How Content Batching Helped Amanda Scarlati Go From 7,500 to 65k Pageviews in One Year

Leslie Jeon
by Leslie Jeon on May 17, 2022 in ,
A person using the computer and the title of Amanda Scarlati's episode on the Food Blogger Pro Podcast, 'Content Batching.'

Welcome to episode 357 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amanda Scarlati from Saporito Kitchen about how content batching helped grow her blog’s traffic.

From testing recipes to shooting photos to writing blog posts, a lot of work goes into running a food blog. So how can we stay on top of everything that needs to get done each week?

Enter: content batching! Instead of jumping from one task to another, try grouping similar tasks in one work period to stay focused and even increase your productivity.

In this episode, you’ll hear how Amanda started batching her content, how she plans out her blog posts for the upcoming quarter, and how content batching has dramatically increased her blog’s traffic.

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354: Sharing Zambian Food and Growing a Freelance Photography Business with Clara Kapelembe Bwali

Leslie Jeon
by Leslie Jeon on Apr 26, 2022 in ,
A laptop showing Zambian food and the title of Clara Kapelembe Bwali's episode on the Food Blogger Pro Podcast, 'Sharing Zambian Food.'

Welcome to episode 354 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Clara Kapelembe Bwali from Black Garlic about how she’s using her business to share Zambian food with the world.

We’re really excited to share this episode with Clara from Black Garlic with you today! She’s a freelance food photographer, food stylist, and blogger based in Zambia.

Clara has built her business from the ground up, and in this episode, you’ll hear how she has grown her photography skills, booked her first clients, and used social media to share both her photography and Zambian food with the world.

Clara’s story is so inspiring, and her passion for her work really shines through in the interview. We hope you enjoy it!

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353: Getting the Most Out of Pinterest as a Content Creator in 2022 with Jane Ko

Leslie Jeon
by Leslie Jeon on Apr 19, 2022 in
A laptop showing Pinterest and the title of Jane Ko's episode on the Food Blogger Pro Podcast, 'Getting the Most Out of Pinterest.'

Welcome to episode 353 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jane Ko from A Taste of Koko about her Pinterest strategy as a content creator.

Today, we’re really excited to be chatting all about Pinterest with Jane Ko!

She runs A Taste of Koko, a food and travel blog focused specifically on Austin, Texas. And since she has been blogging since 2010, her content and social media strategy has definitely evolved over the years.

In this episode, you’ll hear what her revenue streams are as a content creator, what her current Pinterest strategy looks like, how she repurposes content across different social media platforms, and more. Enjoy!

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352: How to Optimize Your Ad Revenue with Paul Bannister and Courtney Kahn from AdThrive

Leslie Jeon
by Leslie Jeon on Apr 12, 2022 in ,
Lots of dollar sign necklaces and the title of Paul Bannister and Courtney Kahn's episode on the Food Blogger Pro Podcast, 'Optimize Your Ad Revenue.'

Welcome to episode 352 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Courtney Kahn from AdThrive about optimizing ad revenue.

Today, we’re really excited to be chatting about all things advertising with two members of the AdThrive team, Paul Bannister and Courtney Kahn!

Ads are one of the best ways to earn passive income from a blog, so it’s not surprising that many food bloggers place a lot of emphasis on increasing their ad revenue.

And in this episode, Paul and Courtney are sharing all their expert advice on just that topic: how to optimize your ads and increase your earnings. You’ll also hear what changes will be coming soon to the ad industry, how the ad industry works behind the scenes, and more.

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351: Understanding Data Collection, GDPR, and CCPA as a Content Creator with Danielle Liss

Leslie Jeon
by Leslie Jeon on Apr 5, 2022 in
A laptop showing Google Analytics and the title of Danielle Liss's episode on the Food Blogger Pro Podcast, 'Understanding Data Collection.'

Welcome to episode 351 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about understanding data collection, GDPR, and CCPA.

We’ve probably all heard the terms GDPR and CCPA at one point or another… but what do they actually mean? And how do they impact us as content creators?

That’s what we’re discussing in this episode with Danielle Liss! She’s our Legal Expert here at Food Blogger Pro, and she’s coming back on the podcast today to chat all about data collection and important legal considerations to keep in mind as influencers.

It’s a great episode, and Danielle is fantastic at communicating complex legal topics in an easy-to-understand manner. Enjoy!

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350: Results and Takeaways from the Food Blogger Pro Podcast Listener Survey

Leslie Jeon
by Leslie Jeon on Mar 29, 2022 in
A laptop and headphones and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, 'Podcast Listener Survey Results.'

Welcome to episode 350 of The Food Blogger Pro Podcast! This week on the podcast, Bjork shares some of the main takeaways from our recent Podcast Listener Survey.

We recently asked our podcast listeners to participate in a Food Blogger Pro Podcast Listener Survey, and we’re so excited to share the results with you today!

In this episode, you’ll learn more about our podcast listeners — how they’re sharing content in the world, how they’re monetizing their businesses, and what social media platforms they find the most useful in helping them grow their following.

Aside from that, you’ll also hear about some of their current traffic and monetization goals, struggles they’re facing as content creators, and tools they’re using to level up their businesses.

We hope you enjoy learning more about our audience in this survey recap episode!

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349: How to Live More Sustainably and Avoid Food Waste as a Food Blogger with Marley Goldin

Leslie Jeon
by Leslie Jeon on Mar 22, 2022 in
Various jars of food and the title of Marley Goldin's episode on the Food Blogger Pro Podcast, 'Living More Sustainably.'

Welcome to episode 349 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Goldin from Marley’s Menu about how to live sustainably and avoid food waste as a food blogger.

On average, over 40% of food gets tossed annually in the United States, and a large majority of that food waste happens at home. So as both individuals and food bloggers, it’s important that we make conscious decisions about our food.

But what are some easy changes we can implement to live and eat more sustainably? And as food bloggers, when we’re testing lots of recipes, how can we limit food waste?

We’re answering all of those questions (and more) in this episode with Marley Goldin! As a food blogger with a background in environmental science, she is an advocate for making sustainable food choices, and she’s sharing her best tips and advice to show how small changes to our daily lives can make a big impact over time.

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348: Leaning into a Niche, Blogging as a Creative Outlet, and Embracing Each Step of the Journey with Camila Hurst

Leslie Jeon
by Leslie Jeon on Mar 15, 2022 in
A mixing bowl and eggs and the title of Camila Hurst's episode on the Food Blogger Pro Podcast, 'Leaning into a Niche.'

Welcome to episode 348 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Camila Hurst from Pies and Tacos about leaning into a niche and blogging as a creative outlet.

Today, we’re so excited to be chatting with Camila Hurst from Pies and Tacos! She has been blogging since 2017, and while she originally started out posting both savory and sweet recipes, she has now shifted her focus to primarily sharing content about macarons.

In this episode, you’ll hear why she decided to narrow her content focus, how blogging has been such an important creative outlet for her over the years, and how she’s been leveling up her business by growing her team.

No matter where you are in your blogging journey, we know that you’ll find Camila’s story and insights both inspiring and encouraging. We hope you enjoy this episode!

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