312: FBP Rewind – How Pinch of Yum Works with Brands with Jenna Arend

An image of a cassette and the title of Jenna Arend's episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 312 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Jenna Arend from the Pinch of Yum where she talks about some of the systems they use to manage their sponsored content work.

It’s another FBP Rewind episode today, and we’re so excited to revisit our July 2020 interview with Jenna Arend from the Pinch of Yum team today!

Jenna is the General Manager at Pinch of Yum and in this episode, she gives you a behind-the-scenes tour of how the Pinch of Yum team uses processes to handle their sponsored content work.

Between establishing a system for initial conversations with brands to contract review, we’re hoping that you’re able to take some of the systems that the Pinch of Yum team relies on and use them to streamline your own sponsored content efforts.

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311: Finding Your Why – Creating Intentional Content as a Creative Outlet with Katie Olsen

An image of a compass and the title of Katie Olsen's episode on the Food Blogger Pro Podcast, 'Finding Your Why.'

Welcome to episode 311 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Olsen from Katiebird Bakes about how she has grown her blog by focusing on creating intentional content.

Katie is a full-time attorney and food blogger, and she’s here on the podcast today to talk about her blogging journey and philosophy when it comes to sharing content online.

She talks about how starting a blog is inherently vulnerable, why she likes balancing both her blog and her full-time job, and how she has shifted her content strategy over the years.

As her blog Katiebird Bakes has grown over time, Katie has found a sense of purpose and enjoyment in blogging as a creative outlet, and you’ll learn more about her mindset in this episode.

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304: FBP Rewind – Making Great Content with Sam Adler

An image of a cassette and the title of Sam Adler's episode on the Food Blogger Pro Podcast, 'FBP Rewind.'

Welcome to episode 304 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Frosting and Fettuccine’s Sam Adler where she talks about creating the very best content for her audience.

It’s another FBP Rewind episode today, and we’re so excited to revisit our March 2019 interview with Sam Adler from Frosting and Fettuccine today!

This episode is focused around creating amazing content, and that’s something that we, as content creators, should always be in pursuit of. You’ll hear about Sam’s approach to photography and color, her background in cooking, and what it was like to be nominated for (and eventually win!) a Saveur Blog Award.

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303: Breaking Boundaries – Building, Running, and Monetizing a Content Brand with Kelly Senyei

An image of twigs and the title of Kelly Senyei's episode on the Food Blogger Pro Podcast, 'Breaking Boundaries.'

Welcome to episode 303 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kelly Senyei from Just a Taste about trying new things to grow her brand.

We’re super excited to welcome Kelly back to the podcast today!

In the six years since we’ve last heard from her, Kelly has done… a lot. And she’s here on the podcast to talk about how she has tried new things to help her brand grow.

In addition to chatting about her podcast and new cookbook, she’ll also share some of the tips and strategies that have made the biggest impact on her traffic and income as she continues to grow Just a Taste.

It’s a super fun, informative interview, and we hope you enjoy!

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302: Growth Strategies – Growing Your Brand on YouTube and Beyond with Nisha Vora

An image of seedlings and the title of Nisha Vora's episode on the Food Blogger Pro Podcast, 'Growth Strategies.'

Welcome to episode 302 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Vora from Rainbow Plant Life about how she has grown her brand online.

Nisha is a lawyer-turned-food blogger, and she’s here on the podcast to talk about her journey and to share what has made the biggest impacts in growing her brand online.

She talks about creating engaging YouTube videos and how YouTube analytics can help shape your video strategy, as well as how she’s building her team in order to thrive in the work she loves to do.

Her brand, Rainbow Plant Life, has seen quite a bit of growth over the past few years, and you’ll learn about her most successful growth strategies in this episode.

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295: Writing and Developing Recipes – From Culinary School to Working in a Restaurant to Blogging with Leslie Jeon

An image of a carton of eggs and the title of Leslie Jeon's episode on the Food Blogger Pro Podcast, 'Writing and Developing Recipes.'

Welcome to episode 295 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews our Member Success Manager, Leslie Jeon, about developing consistent, standardized recipes for your food blog.

As food bloggers, we sometimes get caught up in the importance of photography, SEO, and monetization, but we forget about the actual product we’re producing day in and day out –– recipes! While those other elements are important as you’re working on growing your blog, writing and developing incredible recipes is a crucial foundation of running a successful food blog.

That’s why Leslie, our incredible Member Success Manager here at Food Blogger Pro, is here today! In this interview, she talks all about her culinary school background and offers tips to bloggers who want to develop better, easier-to-follow recipes for your blog.

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294: Bake Offs – Producing a Different Kind of Recipe Content for a Food Blog with Erika Kwee

An image of baking utensils on a table and the title of Erika Kwee's episode on the Food Blogger Pro Podcast, 'Bake Offs.'

Welcome to episode 294 of The Food Blogger Pro Podcast! This week on the podcast, Alexa interviews Erika Kwee from The Pancake Princess about the Bake Off series on her blog.

Erika has a food blog, The Pancake Princess, but her most popular posts aren’t about recipes that she has developed herself.

Instead, her most popular posts are from her Bake Off series where she tries multiple recipes for the same food from around the internet and breaks them down by what makes them similar, what makes them different, and which are her and her taste testers’ favorites.

In today’s episode, we’re diving deep into Erika’s Bake Off posts and taking about how she produces this comprehensive and unique content for her blog.

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293: A $100k Side Hustle – How to Balance a Full-Time Job and a Profitable Side Hustle with Brett Lindenberg

An image of a computer on a desk and the title of Brett Lindenberg's episode on the Food Blogger Pro Podcast, 'A $100K Side Hustle.'

Welcome to episode 293 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Brett Lindenberg about growing his site, Food Truck Empire, alongside working a full-time job.

It can be tough building and growing a side hustle like a blog alongside working a 9–5 full-time job. So when we heard that Food Blogger Pro Member, Brett from the site Food Truck Empire, was making $100k a year with his blog while continuing to work at his full-time job, we knew we needed to invite him on the podcast to talk about how he did it.

This interview is jam-packed with keyword research guidance, tips about working with contractors, stories about buying other sites, and advice surrounding content creation. Enjoy!

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290: Blogger Burnout – Ways to Strengthen Your Relationship with Your Work with Bjork Ostrom

An image of matches and the title of Bjork Ostrom's episode on the Food Blogger Pro Podcast, 'Blogger Burnout.'

Welcome to episode 290 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about blogger burnout and how you can improve the relationship you have with your work.

When you’re living that solopreneur life, the process of starting and growing your blog can get overwhelming. The countless tasks, to-dos, and responsibilities can really add up over time, leading to a sense of fatigue and burnout.

In this episode, Bjork shares seven different concepts that can help you combat those feelings of blogger burnout and fall back in love with your work.

And we’d love to hear about your experiences in the comments below –– how do you overcome those feelings of burnout?

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289: The Rise – How the COVID-19 Pandemic Has Affected the Restaurant Industry and Celebrating Black Culture in American Food with Marcus Samuelsson

An image of food on a plate and the title of Marcus Samuelsson's episode on the Food Blogger Pro Podcast, 'The Rise.'

Welcome to episode 289 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chef Marcus Samuelsson about his experience in the restaurant industry during the COVID–19 pandemic and how he is celebrating Black culture through food.

Marcus Samuelsson is a chef, an immigrant, a restaurateur, and an author, and he’s here to talk about the restaurant and food industry and Black food culture in America.

You’ll first hear about his experiences as a restaurateur and how he has essentially had to start from scratch and reinvent himself during the COVID–19 pandemic. Food is a way that we communicate with and relate to one another, so the pandemic is creating some unique challenges in the restaurant and food industry.

Then he talks about Black food in America and how we can learn and grow in our understanding of Black culture through food. He’ll encourage you to do the work and immerse yourself in the incredible foods and dishes that celebrate Black culture, as well as share the story of his new book, “The Rise.”

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